Magnussen’s Lexus of Fremont (888) 299-0611

Your privacy is very important to us. Please contact us if you have questions or need additional information about our privacy policy.

In accordance with federal regulations, we are giving you this notice to tell you how we may use non-public personal information ("Private Information") about you. This notice applies to both current and former customers of Magnussen's Lexus of Fremont. Magnussen's Lexus of Fremont has implemented this privacy policy to explain to you how we use, store and protect personal information we may gather from you when you use this web site. Please read this privacy policy before using this web site or submitting any personal information. By using our web site, you consent to the collection, use and disclosure of your information, as described in this Privacy Policy.

Collection and Use of Private Information

• We collect and use Private Information about you in an effort to understand your needs and provide you with a better service. This data is stored both on and off location, on our servers, and with third party vendors that manage our database.
• Information we receive from you, such as information on an application, from this website or other forms, which may include but is not limited too, your name, address, phone number, social security number, date of birth, employment information, income, etc.
• Information about your transactions with us, our affiliates, or others, such as your account balance and payment history.Information we receive from consumer reporting agencies, such as your credit history and creditworthiness.

 
Collected Information is Used

• To evaluate a loan or lease application.
• To conduct other transactions that you request. 
• To service your account with us and respond to your questions and contact you when necessary. 
• To provide you with discounts, coupons, offers, and other information, opportunities and services that may be of interest to you.
• To assist us in providing better products and services (for example. we may contact you by telephone, mail or email to assist us in evaluating the performance of our staff, to assess the quality of product and service received, and to help us improve our web site, facilities and services).
• To compile statistics and analysis about our customers' use of our web site, products and services. These statistics are only used internally to enable us to provide better customer service and products to you and other customers in the future. 
• To learn more about our web site traffic patterns and other use in order to improve the functionality and features of our site.

Disclosure of Private Information
We may disclose all Private Information (described above) under the following circumstances:

1) To Lexus Corporate
Personally identifiable information, such as captured on lead forms when making a purchase inquiry, ordering parts, or filling out an application, will be shared with Lexus Corporate and may be used by Lexus for their own marketing purposes. Magnussen's Lexus of Fremont and Lexus, are a division of Toyota Motor Sales, USA, Inc., and are non-affiliated third parties. Magnussen's Lexus of Fremont website privacy statement applies only to our Magnussen's Lexus of Fremont website (http://www.magnussenlexusfremont.com) and not to the Lexus Corporate website.

2) To Marketing Service Providers We may disclose all Private Information to companies that perform marketing services for us or to other financial institutions with which we may enter into joint marketing agreements. We may make such disclosures about you as a consumer, customer, or former customer.

3) Among Affiliates Some of the Private Information described above may consist of information about your history of dealing with us or our Affiliates, such as identification information, account history and balances and payment history (which we refer to as "Transaction Information"). We may share Private Information that consists of Transaction information with our Affiliates. Our Affiliates include other automobile dealerships and financial companies. We do this to provide you with the products and service that we and our Affiliates offer.

4) With Other Third Parties In addition, we may share all Private Information about you as a consumer, customer, or former customer with other non-affiliated third parties, as permitted by law.

5) If we have reason to believe that such disclosure is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) our rights or property, customers of other users of our web site, or anyone else who could be harmed by such activities

6) To respond to judicial process and provide information to law enforcement agencies or in connection with an investigation on matters related to public safety, as permitted by law, or otherwise as required by law;

Protection of Information

NO REPRESENTATION OR WARRANTY

We will strive to maintain physical, electronic, and procedural safeguards that are consistent with federal standards to guard your Private Information and we recommend that web site visitors check the specific privacy statements of any website before providing any personally identifiable information, however, your confidential use of this web site cannot be guaranteed by us. We are not responsible for any harm that you or any person may suffer as a result of a breach of confidentiality in respect to your use of this web site or any information you transmitted to this web site.

Non-personal Information

As part of the standard operation of our web site, certain non-personal, anonymous information may be automatically provided to our web servers by your computer. For each visitor to our web site, our web server automatically recognizes the visitor's domain name or IP address (where possible), but not the visitor's e-mail address. An IP address is a number assigned to your computer when you connect to the Internet. As part of the protocol of the Internet, web servers can identify your computer by its IP address. In addition, we may collect your browser type and operating system. Except as otherwise explained in this policy, we may combine the non-personal information we collect from you (as described above and as described below, under "Cookies & Tracking") with your personal information.

COOKIES & TRACKING

Our web site may use cookie and tracking technology depending on the features offered. Cookies are short strings of text sent from a web server to a web browser when the browser accesses a web site. A cookie typically contains, among other things, the name of the cookie, a unique identification number, an expiration date and domain name information. Cookies may be "session-only" or "persistent:" Persistent cookies last for more than one visit and are typically used to allow a visitor to our web site to personalize his or her experience.

We may use cookies to analyze the traffic on our web site (such as total visitors and pages viewed), to personalize features and content, to save you the trouble of retyping your name or other information when you come back to our web site, and to make improvements to the web site based on the data we collect.

You may choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the web site.
 
We may also use pixel tags (also known as "clear gifs," "Web beacons" or ''1-by-1gifs") on our web site and in our advertisements. Pixel tags may be used to collect a variety of information about your visit to our web site and your interaction with our advertisements, including the pages you view, the features you use, the links you click and other actions you take. We use this information to provide personalized and relevant web site content and advertising to you, to measure the effectiveness of our marketing and advertisements, to enhance the effectiveness of our web site, to compile aggregate usage statistics, to determine if errors are being encountered on the web site, and for other internal business purposes. We may work with Affiliates and other third parties such as our service providers to help us track, collect and analyze this information.

We may share aggregate cookie and tracking information with third parties. We may share web site usage information about visitors to our web site with third-party advertising companies. These companies employ cookie and pixel tag technology to measure and improve the effectiveness of ads for their clients. To do so, these companies may use anonymous information about your visits to this web site and other web sites. This information can include: date/time of banner ad shown, your cookie and the first three octets of your IP address. These companies do not collect personally identifying information. This anonymous information can also be used for online preference marketing purposes.

Data collected online may also be combined or merged with information you provide to us by means other than through this site as part of our standard business operations and those of our Affiliates; provided, however, this Privacy Policy applies only to data collected online. If the same information about you is gathered from this web site and also from other sources with different privacy policies, we may elect, in our sole discretion, to treat such information in accordance with the privacy policy that least restricts our use and disclosure of such information.

PLEASE BE AWARE THAT, UNLESS PROHIBITED BY LAW, YOUR USE AND/OR CONTINUED USE OF THIS WEB SITE SIGNIFIES YOUR EXPRESS CONSENT THAT INFORMATION MAY BE TRANSFERRED TO OR STORED ON SERVERS AND PROCESSED OUTSIDE THE COUNTRY OF YOUR RESIDENCE. PLEASE ALSO BE AWARE THAT THE PRIVACY LAWS OF THE UNITED STATES OR OTHER COUNTRIES WHERE INFORMATION MAY BE STORED MAY NOT BE AS COMPREHENSIVE OR OFFER AS MUCH PROTECTION AS THE LAWS OF OTHER COUNTRIES WITH WHOM THE INFORMATION MAY BE SHARED.

We may also share aggregated information about our customers with our advertisers and our marketing partners. We may share web site usage information about visitors to our web site with third-party advertising companies as described above under "Cookies & Tracking".

LINKED SITES

Our web site may contain links to other web sites (such as our advertisers or our marketing partners), which may have privacy policies that differ from our own. We are not responsible for the activities and practices that take place on these web sites. Accordingly, we recommend that you review the privacy policy posted on any web site that you may access through our web site. This online privacy policy only applies to this web site and does not apply to affiliated or non-affiliated third party web sites.

CHILDREN'S PRIVACY

This web site is not directed to, and we do not knowingly solicit personal information from, children under the age of 13. We recommend that parents actively participate in their children's use of the Internet. If you are under the age of 13, please do not submit your e-mail address or any other personal information to us through this web site.

CHOICES YOU CAN MAKE ABOUT YOUR INFORMATION

By adjusting the settings in your browser, you can refuse to accept cookies or give yourself the opportunity to accept or reject cookies, or receive notice of cookies. In addition, software programs are available that block cookies. Blocking certain cookies will also block the use of certain pixel tags. Please note that refusing cookies may impinge or block altogether your user experience by eliminating personalization or other features.

CONTACTING US AND CORRECTING OR CHANGING YOUR INFORMATION

We are concerned about the accuracy of the information we collect and make efforts we deem appropriate to ensure that the information we have is accurate, you may contact us at:

Magnussen's Lexus of Fremont
5600 Cushing Pkwy
Fremont, CA 94538
Phone (510) 657-6600

We reserve the right not to allow access to your information if we believe in good faith that such disclosure is prohibited by law or if the rights of another individual might be violated.

SECURITY PROCEDURES

We are concerned with the security of your personal information and try to provide secure transmission of your information from your PC to our servers, Unfortunately, no data transmission over the Internet can be guaranteed to be absolutely secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information transmitted over the Internet. Once w e receive your information, we take steps that we believe are reasonably appropriate to protect its security, both internally and externally, from loss, misuse, unauthorized access, disclosure, alteration and destruction, and to ensure the integrity of the data we collect. We use a combination of technological, physical and managerial procedures as we deem appropriate to protect this data.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to change this Privacy Policy from time to time without notice. Any changes will be posted and changes will only apply to activities and information on a going forward, not retroactive, basis. You are encouraged to review the Privacy Policy whenever you visit our web site to make sure you understand how any information you provide or is collected will be used.

Updated March 25th, 2012